Is Wix HIPAA Compliant? Here's What You Need to Know!
Updated: Sep 23
If you’re a therapist, healthcare provider, counselor, wellness professional, or other business that handles sensitive health information, you may be wondering: Is Wix HIPAA compliant?
The short answer is yes — Wix can support HIPAA-compliant websites, but simply building your website on Wix does not automatically make your site HIPAA compliant.
Wix offers HIPAA compliance tools, including PHI protection and a Business Associate Agreement (BAA), for eligible Wix plans. You still need to activate those protections, use compatible apps and features, and make sure your own business practices follow HIPAA requirements.
Prefer to watch? Here’s my video breaking down what Wix’s HIPAA compliance features actually include and what you need to know before turning them on.
Here’s what you need to know.
What Does HIPAA Compliance Mean for a Website?
HIPAA stands for the Health Insurance Portability and Accountability Act, a U.S. federal law that protects the privacy and security of certain health information.
If your website collects, stores, or processes protected health information (PHI), you need to make sure that information is handled appropriately.
PHI can include information such as:
Medical or health information
Patient or client intake information
Appointment details connected to a health condition
Treatment information
Other identifying information connected to someone’s health or healthcare
For a website, HIPAA compliance involves more than simply having an SSL certificate or password-protected pages. You need appropriate safeguards for how sensitive information is collected, stored, accessed, and shared.
So, Is Wix HIPAA Compliant?
Yes — Wix offers tools that allow eligible Wix websites to be configured for HIPAA compliance.
Wix sites built with the Wix Editor or Wix Studio Editor can activate PHI protection when they are on a supported Premium or Studio plan.
As of this update, Wix lists HIPAA compliance as available with the following plans:
Business
Plus
Elite
Business Elite
Enterprise
Once PHI protection is activated, Wix applies additional safeguards to sensitive data handled through supported Wix features.
However, this is an important distinction:
Wix provides the infrastructure and tools to help you build a HIPAA-compliant website. It does not automatically make your entire business HIPAA compliant.
How you configure your site, which apps you use, who has access to your data, and how your business handles PHI are still your responsibility.
What Is PHI Protection on Wix?
Wix calls its HIPAA-related security setting PHI protection.
PHI stands for protected health information.
When PHI protection is activated, Wix adds safeguards designed to help protect sensitive health information collected through your website.
It can also change how certain Wix features behave. Some tools, apps, analytics data, and communication channels may be restricted because they are not designed to handle PHI.
That means turning on PHI protection isn’t quite the same as flipping a simple security switch. It can affect how other parts of your website work.
What Is a Business Associate Agreement (BAA)?
If Wix will handle PHI on behalf of your business, you’ll also need a Business Associate Agreement, usually called a BAA.
A BAA is a legal agreement between your business and a service provider that handles protected health information.
Wix’s BAA outlines things like:
What information is protected
How Wix protects that information
Rules around how PHI can be used or shared
Wix’s responsibilities in the event of a security incident
Your responsibilities as the website owner
Once you activate PHI protection, Wix allows you to review and sign the BAA from your Wix dashboard.
Wix specifically recommends that you do not collect, store, or process PHI until PHI protection has been activated and the BAA has been signed.
How to Enable HIPAA Compliance on Wix
To activate Wix’s HIPAA protections:
Log in to your Wix account on a desktop computer.
Open your site dashboard.
Go to Compliance, Privacy & Cookies.
Select HIPAA Compliance.
Review the Wix apps and features that support HIPAA compliance.
Click Activate PHI Protection.
Complete and sign the Business Associate Agreement (BAA).
PHI protection currently has to be activated from the desktop version of Wix rather than from a mobile device.
Not Every Wix App Is HIPAA Compliant
This is probably one of the most important things to understand before activating PHI protection.
Not every Wix app, third-party integration, or website feature is designed to handle PHI.
Wix provides a list of compatible Wix apps, and once PHI protection is active, non-compliant apps are hidden from Wix App Market searches.
If you already have an incompatible app installed, turning on PHI protection can cause parts of that app to stop working correctly.
Wix recommends removing non-compliant apps before activating PHI protection.
Third-party integrations are another area where you need to be careful. Wix cannot guarantee that an outside service is HIPAA compliant, so if a third-party tool will receive or process PHI, you’ll need to verify its compliance separately.
HIPAA Protection Can Affect Other Wix Features
Activating PHI protection may also change some features you’re already using.
For example:
Some non-HIPAA-compliant apps may become unavailable or stop functioning properly.
Certain communication channels may need to be disconnected.
Some visitor analytics data may be limited or anonymized.
Collaborators who have access to your site may also have access to sensitive information.
If other people work on your Wix website, Wix recommends giving collaborators only the permissions they actually need and removing access when it’s no longer necessary.
This is why I recommend reviewing your existing apps, integrations, collaborators, forms, and workflows before enabling PHI protection.
What About Wix Forms and Bookings?
If you’re collecting sensitive information through forms or appointment bookings, pay particular attention to how those features are configured.
Wix notes that older versions of Wix Forms may not handle PHI to the same standards as the current version of Wix Forms.
If your website still uses an old Wix Form, Wix recommends deleting it and recreating it with the newer Wix Forms system before using it to collect sensitive information.
You should also be thoughtful about what information you ask people to enter.
Just because your website can collect a piece of information doesn’t necessarily mean that it should.
Who Should Consider Using Wix’s HIPAA Tools?
Wix’s HIPAA functionality may be relevant if you operate a business such as:
A therapy or counseling practice
A medical or healthcare practice
A mental health practice
A physical therapy or rehabilitation business
A nutrition or wellness practice
Another healthcare-related business that collects PHI online
You may need HIPAA protection if your Wix website is being used to collect things like:
Client or patient intake information
Health history
Medical information
Health-related appointment information
Sensitive information submitted through forms
Other identifiable health information
On the other hand, simply being a healthcare provider doesn’t necessarily mean every page of your website involves PHI.
A simple informational website with your services, bio, office hours, and contact information is very different from a website that actively collects patient health information.
Does Turning on PHI Protection Automatically Make My Business HIPAA Compliant?
No.
This is the most important takeaway.
Wix can provide HIPAA-compliant website infrastructure and tools, but HIPAA compliance also depends on how you operate your business.
You are still responsible for things like:
How staff members access sensitive information
Who has permission to view PHI
Your internal policies and procedures
Employee training
Password and account security
Which third-party services you use
How information is stored outside of Wix
How PHI is shared or communicated
Think of Wix as one piece of your HIPAA compliance setup — not the entire compliance program.
If you’re unsure about your legal obligations, consult a qualified HIPAA or legal professional who can evaluate your specific business.
Is Wix a Good Choice for a HIPAA-Compliant Website?
For healthcare professionals who want to build and manage their own website, Wix’s HIPAA functionality is a significant improvement over the days when collecting sensitive information often required complicated third-party workarounds.
You can now build your website, manage many of your business tools, activate PHI protection, and sign a BAA directly through Wix.
The biggest caveat is that you need to be intentional about the features and integrations you use.
If your site handles protected health information:
Make sure you’re on an eligible Wix plan.
Review your existing apps and integrations.
Activate PHI protection.
Sign Wix’s BAA.
Make sure any third-party tools you use are also appropriate for HIPAA-regulated information.
Maintain your own HIPAA policies and security practices.
Final Thoughts: Is Wix HIPAA Compliant?
Yes. Wix can be used to create a HIPAA-compliant website when you use an eligible plan, activate PHI protection, sign Wix’s Business Associate Agreement, and configure your website appropriately.
But using Wix alone does not make your business HIPAA compliant.
If your website collects or processes protected health information, review your apps, forms, integrations, permissions, and internal business practices carefully before you begin collecting PHI.
For the most current technical requirements, I also recommend reviewing Wix’s official HIPAA compliance documentation, since supported plans, apps, and features may change over time.
This article is intended for general educational purposes and is not legal or compliance advice.
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